Wednesday, 3 May 2017
Tuesday, 2 May 2017
Evaluation Question 7
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Towards the beginning of our course, we were set a preliminary task to complete as a class. We then had to replicate the same skills as part of a smaller group. This was completed using what knowledge we already had of media concepts and equipment (both hardware and software). The teacher's suggested we used Imovie to edit the preliminary films but instead we began using Premiere Pro in order to gain some knowledge of how to use it before starting on our singular productions.
For both of these preliminary films we had to create a short film with a variety of angles, camera shots and effects to showcase our initial understanding of film making. Then we had to edit to the best of our ability. The narrative for the class film was very simplistic. It followed the movement of a boy who feels isolated from the rest of his school. His paranoia makes him believe that he is being bullied by a female student who turns out to just be asking for a pen, In order to create a clear narrative, we used a linear structure. Therefore, the shots we filmed had to be continuous. The number, frequency and length of eclipses that we used were limited so that the structure seemed as continuous as possible. We used match-on-action as he was walking through the door to give the film this structure as well as tracking shotsas he walked through the corridors. Then, we used high and low angled shots to connote the idea of power between him and the other characters. High angled shots of him connote the idea that he feels smaller and less powerful than the other characters. Additionally, this highlights how bullying can be percieved by both the victims and the people who observe it.
For the second preliminary that we produced, we decided to create a more complex narrative. The story line began with the introduction to a very nervous male, following him to a hall where we see a circle of people. He sits down and begins telling the class about his experience with alcoholism. This is then met with confusion when he realises that it isn't an AA meeting, but a book club. With haste, he quickly exits the room. We decided to use this narrative in order to challange our directing, editing and ability to follow a more complex story whilst also concidering it's continuity. We used a wider variety of shots for this film as we felt more confident in our ability to produce. Although, for this film, we spent a longer amount of time on every aspect. This includes planning, editing and such.
For both preliminaries, we created a detailed story boards. These contained the direction that we would give on set as well as dialogue. The visuals then show the types of shots and angles that we wanted to capture. Although, when we began filming, some of the shots were changed slightly and some completely to connote new ideas that we'd developed in the process.
Both preliminary tasks helped us to gain an understanding and experience in film making that became useful when it come to producing our film opening. We were able to control the production process by creating project related story boards, conduct research and plan shots in detail. Therfore, the planning process worked to help us make our ideas clearer than they may otherwise have been. In summary, producing the preliminary films was a useful tool in extending our knowlege and completeing a comprehensive piece of work.
Towards the beginning of our course, we were set a preliminary task to complete as a class. We then had to replicate the same skills as part of a smaller group. This was completed using what knowledge we already had of media concepts and equipment (both hardware and software). The teacher's suggested we used Imovie to edit the preliminary films but instead we began using Premiere Pro in order to gain some knowledge of how to use it before starting on our singular productions.
For both of these preliminary films we had to create a short film with a variety of angles, camera shots and effects to showcase our initial understanding of film making. Then we had to edit to the best of our ability. The narrative for the class film was very simplistic. It followed the movement of a boy who feels isolated from the rest of his school. His paranoia makes him believe that he is being bullied by a female student who turns out to just be asking for a pen, In order to create a clear narrative, we used a linear structure. Therefore, the shots we filmed had to be continuous. The number, frequency and length of eclipses that we used were limited so that the structure seemed as continuous as possible. We used match-on-action as he was walking through the door to give the film this structure as well as tracking shotsas he walked through the corridors. Then, we used high and low angled shots to connote the idea of power between him and the other characters. High angled shots of him connote the idea that he feels smaller and less powerful than the other characters. Additionally, this highlights how bullying can be percieved by both the victims and the people who observe it.
For the second preliminary that we produced, we decided to create a more complex narrative. The story line began with the introduction to a very nervous male, following him to a hall where we see a circle of people. He sits down and begins telling the class about his experience with alcoholism. This is then met with confusion when he realises that it isn't an AA meeting, but a book club. With haste, he quickly exits the room. We decided to use this narrative in order to challange our directing, editing and ability to follow a more complex story whilst also concidering it's continuity. We used a wider variety of shots for this film as we felt more confident in our ability to produce. Although, for this film, we spent a longer amount of time on every aspect. This includes planning, editing and such.
For both preliminaries, we created a detailed story boards. These contained the direction that we would give on set as well as dialogue. The visuals then show the types of shots and angles that we wanted to capture. Although, when we began filming, some of the shots were changed slightly and some completely to connote new ideas that we'd developed in the process.
Both preliminary tasks helped us to gain an understanding and experience in film making that became useful when it come to producing our film opening. We were able to control the production process by creating project related story boards, conduct research and plan shots in detail. Therfore, the planning process worked to help us make our ideas clearer than they may otherwise have been. In summary, producing the preliminary films was a useful tool in extending our knowlege and completeing a comprehensive piece of work.
Evaluation Question 6
What have you learnt about technologies from the process of constructing this product?
Evaluation Question 3
That kind of media institution might distribute your media product and why?
The process of marketing the film to an audience/consumer is known as distribution. In order to distribute a film, you'd have to market the production using social media such as: Youtube, Facebook, google and television advertisement. You could even create a website offering information and sneak previews of the movie to help generate interest. We would also have to distribute the film in cinemas which would come with additional advertisement.
When looking at which companies would distribute our film, it would be ideal for larger companies such as Warner Brothers, Paramount Pictures, Universal Pictures, Disney or 20th Century Fox. These distribution companies would be ideal given their renowned reputations, large budget and high status. The budget of the company would determine whether the production is released on a local or global scale. The tent pole structure of these companies and their distribution is what would make them an ideal for us.
Companies included in the 'Big 6' have much larger budgets to be able to distribute to a global audience. They use their status to target movies towards tent pole audiences, generating enormous box office sales all over the globe. When considering our film, using companies like Warner Bros and Disney for distribution to audiences would result in a larger profit and a wider viewership. A more successful production scheme would result in a larger profit.
However, getting backing (and funding) from as large a production company as Warner Bros etc, would be difficult. We would have to pitch the film, suggesting the extent to which we could market and make profit from the film. If we were to get this funding and support, then the film would likely become popular in cinemas and so, merchandise could be produced. All cinemas, material distributors and shops could release movie-related stock. In tern, this would contribute to the over all profit of the film. Normally, this comes as a result of a large viewership and popularity of a film in it's success.
One of the companies that has released a lot of merchandise related to their films is Disney. In particular, the film 'Frozen' generated a lot of interest. Disney released backpacks, notebooks, pencil cases and stationary as well as many more products to sell to the viewership. They placed these in their own merchandise stores and also, other stores that brought the licensing to sell them. Doing this creates more interest and so, generates more profit for the companies with ownership of the film. Although, the genre of film that we produced would probably not have as much of an appeal to market products for. In saying this, a larger company would know how to market this most appropriately to the most appropriate audiences. Smaller production/marketing companies wouldn't have as much status and so releasing merchandise wouldn't be likely to produce much profit.
On the other hand, distributing the film through/as an independent company would allow us to maintain the specific, narrow viewership that we'd initially suggested as opposed to branching out to other audiences. This would be the likely result if we were to distribute through a larger company. In addition, the budget we'd have to work with through a smaller company would be much lower than if we were to partner with one of the big six, resulting in the film being distributed in local cinemas and stay with a localised audience.
In terms of distribution, initially obtaining a wholesome budget would be necessary for later production and distribution. For a small scale film like our own, one method that we could use to obtain this budget is through crowd funding. This work by the general public donating money to a film company if they like the narrative. One website that allows you to do this is Kickstarter. This funding could then be used to produce the film itself as well as merchandise if there was enough.
Furthermore, to distribute our film, we could attempt to contact and work with a large media institution like Warner Bros or Disney as we feel this would help us to reach a larger audience and so, gain a larger profit. We could attract this companies by producing a trailer for youtube and advertising on other social media plat forms. These are methods that would be the most popular to todays audiences as they are easily accessible and reach the most people. Companies such as Netflix, Facebook and Youtube would be very helpful in promoting the film.
The process of marketing the film to an audience/consumer is known as distribution. In order to distribute a film, you'd have to market the production using social media such as: Youtube, Facebook, google and television advertisement. You could even create a website offering information and sneak previews of the movie to help generate interest. We would also have to distribute the film in cinemas which would come with additional advertisement.
When looking at which companies would distribute our film, it would be ideal for larger companies such as Warner Brothers, Paramount Pictures, Universal Pictures, Disney or 20th Century Fox. These distribution companies would be ideal given their renowned reputations, large budget and high status. The budget of the company would determine whether the production is released on a local or global scale. The tent pole structure of these companies and their distribution is what would make them an ideal for us.Companies included in the 'Big 6' have much larger budgets to be able to distribute to a global audience. They use their status to target movies towards tent pole audiences, generating enormous box office sales all over the globe. When considering our film, using companies like Warner Bros and Disney for distribution to audiences would result in a larger profit and a wider viewership. A more successful production scheme would result in a larger profit.
However, getting backing (and funding) from as large a production company as Warner Bros etc, would be difficult. We would have to pitch the film, suggesting the extent to which we could market and make profit from the film. If we were to get this funding and support, then the film would likely become popular in cinemas and so, merchandise could be produced. All cinemas, material distributors and shops could release movie-related stock. In tern, this would contribute to the over all profit of the film. Normally, this comes as a result of a large viewership and popularity of a film in it's success.
One of the companies that has released a lot of merchandise related to their films is Disney. In particular, the film 'Frozen' generated a lot of interest. Disney released backpacks, notebooks, pencil cases and stationary as well as many more products to sell to the viewership. They placed these in their own merchandise stores and also, other stores that brought the licensing to sell them. Doing this creates more interest and so, generates more profit for the companies with ownership of the film. Although, the genre of film that we produced would probably not have as much of an appeal to market products for. In saying this, a larger company would know how to market this most appropriately to the most appropriate audiences. Smaller production/marketing companies wouldn't have as much status and so releasing merchandise wouldn't be likely to produce much profit.
On the other hand, distributing the film through/as an independent company would allow us to maintain the specific, narrow viewership that we'd initially suggested as opposed to branching out to other audiences. This would be the likely result if we were to distribute through a larger company. In addition, the budget we'd have to work with through a smaller company would be much lower than if we were to partner with one of the big six, resulting in the film being distributed in local cinemas and stay with a localised audience.
In terms of distribution, initially obtaining a wholesome budget would be necessary for later production and distribution. For a small scale film like our own, one method that we could use to obtain this budget is through crowd funding. This work by the general public donating money to a film company if they like the narrative. One website that allows you to do this is Kickstarter. This funding could then be used to produce the film itself as well as merchandise if there was enough.
Furthermore, to distribute our film, we could attempt to contact and work with a large media institution like Warner Bros or Disney as we feel this would help us to reach a larger audience and so, gain a larger profit. We could attract this companies by producing a trailer for youtube and advertising on other social media plat forms. These are methods that would be the most popular to todays audiences as they are easily accessible and reach the most people. Companies such as Netflix, Facebook and Youtube would be very helpful in promoting the film.
Evaluation Question 1
In what ways does your media product use, develop or challenge forms and conventions of real media products?
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